A Facebook Ad Library scraper for competitor ad intel

The Facebook Ad Library scraper searches Meta’s public Ad Library the way the site itself does — by company name or by keyword — and collects the ads that match. Instead of clicking through the Library page by page, you get the full set as data.

Each ad is returned with its creative text, the advertiser name, the date it started running, the country it targets and the platform mix, so you can tell an Instagram-only push apart from a broad cross-platform campaign. Multiple ads from the same advertiser are all captured, which shows you how many variations a competitor is testing.

Run a list of competitor names and the output becomes a live picture of a market: who is advertising, what they are saying, where, and since when. It is competitor research that updates every time you run it.

The Ad Library is most powerful tracked over time. A single pull shows what a competitor is running today; the same search repeated weekly shows which ads they keep, which they kill and which new angles they test — a clear read on what is working for them. Counting how many active variations an advertiser runs is itself a signal of how seriously they are investing in a channel. For a team entering a new market, a keyword search across many advertisers answers a blunt question fast: is anyone actually buying ads here, and if so, what promise are they leading with? The export turns all of that into evidence a strategy deck can stand on.

• Performance marketers auditing exactly which ads and angles a direct competitor is running right now.
• Creative teams gathering ad copy and creative concepts from brands they want to benchmark against.
• Founders validating that a category is being actively advertised in a target country before entering it.
• Agencies preparing a competitive landscape deck for a pitch with real, current ad evidence.

Each ad is one row with its creative and metadata:

The Facebook Ad Library scraper queries Meta’s public Ad Library, which Meta publishes for transparency, and collects the ads returned for your search. It reads the same fields the Library shows — creative, advertiser, dates, country and platform mix — and structures them into rows.

Every search runs live, so the results reflect the ads that are active the day you run the job. Requests are paced and routed through rotating residential proxies so a search covering many advertisers or keywords completes in one job and downloads as a single file.