Treating all 1,000 prospects on a list identically wastes SDR time on cold ones and shortchanges warm ones. Three-tier segmentation lifts conversion 2-3×.
Tier 1: warm (SDR call this week)
Active trigger event (funding, C-level join, hiring spike) + ICP match. Kavex Triggers flags these automatically. Highest CAC payback.
Rate
2 credits / company
Trigger Events
1 credit
$0.001
credits never expire
Per 1,000
$2.00
2,000 credits
RUN SIZECREDITSCOST
30 companys60$0.06
100 companys200$0.20
500 companys1,000$1.00
1,000 companys2,000$2.00
2 credits a company · 1 credit = $0.001 · a run that finds fewer pays less
Tier 2: medium (email sequence)
ICP match but no recent trigger. Multi-touch email cadence with AI personalization per lead.
Tier 3: cold (LinkedIn nurture only)
Adjacent ICP / unverified emails / catch-all only. Don't burn email reputation; LinkedIn connect + occasional value-share content.
Written after running it
Last run
plumbers · London · Google Maps
Rows
30
Time
23s
Cost
€0.06
30 rows × 2 credits = 60 credits · 1 credit = $0.001
Every number on this page comes from that run, not from a price list.
Priced against